Unmasking Zorro

There was only going to be one theme for the 2020/21 Askia New Year card. Most years there are weeks of debate around Askia Towers, choosing what the global theme of the year just gone should be. So no wasted time this time around. It was clearly the pandemic. But how to find the right angle on what is a truly difficult situation for everyone? This one did take weeks of debate and brainstorming, until we organized one of those Zoom wine drinking gatherings. After a few glasses…

Let’s speak about how you use Askia

Let's speak about how you use Askia

Take part in our user segmentation survey so that we can better understand how you use Askia software. Are you a recurring or a one-time user? Do you have specific use cases or are you a true Swiss army knife when it comes to our apps?  The Askia product team is curious and needs you to answer a short survey (approximately 7 minutes) in order to improve user knowledge, in order to build products that better fit your needs! A few words about the process Over the past…

How can we help you?

How can we help you?

Here at Askia, we are proud to announce the launch of our brand new user web pages! We think you will enjoy this new, user-friendly area, designed with lots of fresh & easy-to-navigate information and articles. We have been busy both importing content that previously existed and also creating new content that we felt was missing. Much thought and effort has been put into tagging all the different pieces of content, so that it should be easier to find what you are looking for. The information is broadly divided…

Brexit Post-Transition Period: UK Data Protection Note

At the time of publication of this note, it seems increasingly likely that the UK will not be granted an adequacy decision by the end of the transition period (31st December 2020). In this note, we look at how data will flow between the UK and Europe from 1st January 2021 and how the (EU) 2016/679 GDPR will apply to the UK when processing EU personal data in the UK. GDPR, DPA 2018 and Brexit: the background The General Data Protection Regulation ((EU) 2016/679) (GDPR) became directly applicable…

Askia Winter Webinar

Stephen Bronnec was the main attraction in the final Askia Webinar of 2020, where he revealed the new Askia platform, in advance of its launch early next year. The new platform is a fully SaaS version of Askia that brings together a series of linked online modules that allow users to create, field and report on their web surveys. In the session Stephen covered: Askia Portal Overview Demonstrated the end to end workflow (Design, Field, Vista) Showed the compatibility with the offline versions of Design & Supervisor Explained…

Askia New Year’s Card 2020/21

For many people, 2020 can’t come to an end soon enough and thankfully we don’t have much longer to wait before we can consign the year of this pandemic firmly into the past. Hooray to that! This is also the time of year when the Askia elves are busy creating our annual New Year’s greetings card. It’s Patrick’s turn to be the card “model” and it will come as no surprise to most of you to hear that a new costume has been ordered. Patrick is also growing…

Hey! Succour

Slice & dice the market research cake

New software built around the needs of research practitioners can relieve the enormous pressure they’re under. More than that: it has the power to make their working lives at once easier, more stimulating and more rewarding. In fact, market researchers can now slice, dice and have their cake (and eat it!) Industry challenges and pressure on research professionals as individuals have been mounting over the last few years. Researchers are constantly being told to be smarter, quicker, more agile, more innovative and more accountable; to process, integrate and…

Askiaface for iOS jam-packed with new features

Askiaface for iOS jam-packed with new features

The latest update of Askiaface for iOS, version 3.4.0, has been released on the App Store! While this major upgrade contains many small improvements and fixes, it’s main new feature is the added support for Askia Design Pages (ADP) and Askia Design Controls (ADC). This has been task long in the making to say the least! But you can now make use of the large library of layouts, themes and bespoke survey controls to improve the experience of interviewers and respondents alike. 3 mobile-first responsive ADPs and over…

How to enhance the respondent experience

Respondent-centric surveys

Let’s face it – there are still way too many boring questionnaires around. They can take so long to complete – some make Tolstoy’s War & Peace look like a tweet! These types of surveys can lose a respondent to our industry for months, if not years. We all know this. We see people speaking out about this at every conference and summit, but still we see the tedious surveys.  But we at Askia are not going to give up: so this is another call to arms to apply the advice we provide to our Market Research clients on how to enhance the user experience & how to be more respondent-centric:  Engage with the respondent  Simplify the process  Decrease…

Titanic Analysis!

The word titanic means ‘of exceptional strength, size, or power’ and we’d like you to keep this in mind when reading this latest blog showcasing AskiaAnalyse’s ability to link with R or Python, producing amazing analyses we could never run before in the Askia world! Background The dataset we will explore contains information about a sample of 889 passengers aboard the ill-fated Titanic, which was a British passenger liner operated by the White Star Line that sank in the North Atlantic Ocean in the early morning hours of…