Askiadesign

How to enhance the respondent experience

Respondent-centric surveys

Let’s face it – there are still way too many boring questionnaires around. They can take so long to complete – some make Tolstoy’s War & Peace look like a tweet! These types of surveys can lose a respondent to our industry for months, if not years. We all know this. We see people speaking out about this at every conference and summit, but still we see the tedious surveys.  But we at Askia are not going to give up: so this is another call to arms to apply the advice we provide to our Market Research clients on how to enhance the user experience & how to be more respondent-centric:  Engage with the respondent  Simplify the process  Decrease…

Askia Design Control Gallery

As most of you know, our Christine is an enormously talented individual. Probably the number one person to go to at Askia when you want to know anything about Askia. She is also very helpful and one example of this is that, without any request to do so, she has created a really nice, new gallery of all the Askia Design Controls (ADCs). So now you can browse through all 47 ADCs and run examples to see if they can be a useful & neat way to make…

What’s new in Design 5.5.3?

What's new in Design 5.5.3?

The latest update to Design, our survey authoring solution, was released late January / early February. This update, version 5.5.3, includes the following new features and enhancements: Non-selectable responses, response hierarchy & headers We’ve added a much requested feature that allows users to add a hierarchical structure to a list of response items. This hierarchy is limited to two levels: a response header and child responses; e.g car brands (BMW, Mercedes, Renault, …) and car models (Series 3, Series 5 for BMW; Class A, Class B, Class C…

Talkin’ bots an’ revolution

Talkin bots an revolution

A visit to the ESOMAR congress is a sure way to know what’s the next fad or major shift in Market Research. And in September, I counted 4 papers about chat bots. As a proud supporter of the ASC, I am going to point out that the first good paper I saw at a MR conference was at the May 2017 day conference by Simon Neve of Wizu fame. I am not usually afraid of jumping on the bandwagon but in that same conference, Chris Davison and I…

What’s new in Askiadesign 5.5.2

What's new in askiadesign 5.5.2?

Following Seyf’s introductory article on extending Analyse 5.5.2 with R and Python, the latest update to our survey authoring app, AskiaDesign, is now available. This major release contains many new features that are all detailed in our Help Centre; but if you just want the highlights, continue below 🙂 So, what’s new in AskiaDesign 5.5.2? Max visible iterations We’ve added a new property available for all Loop questions named Max visible iterations to define the number of the loop’s items will appear on a single screen. This property…

Vertical Grids/Tables in Askia

People often ask why Askia is a better platform for online surveys than many of the free or very cheap packages out there in the market. The above question shows this nicely in my view. We want to make answering survey questions as easy as possible for the respondents, so here we have compressed a lot of questions into a single, mobile responsive screen, rather than 5 or 6 screens. In this example we have combined many different question types in a table or grid (drop downs, single…

What’s new in askiadesign 5.4.9 ?

What's new in askiadesign 5.4.9 ?

The latest release of askiadesign is jam-packed with new features (along with the usual fixes!); here are some of the most notable ones: New routing: Query Web Service We have added a new routing: Query a web service. It allows you to call a Web Service in order to have your survey interact with external data, third-party web applications, … The interface allows you to run different scripts depending on the success of the call and to manipulate and store the different parts of the response. We can…

Design: Feet on the ground, head in the cloud

Design: feet on the ground, head in the cloud

The legend goes that, one day, we will release Design6, our online survey programming package. Check the night sky for a star indicating the Orient because D6 is scheduled for this winter. In the meantime, the D5 team is still very active. As we often do with other software, we first test and release functionalities for offline apps (in 5.4 and 5.5) to make them available later online (in D6). We have communicated already on the new Web Service routing and the changes to AskiaScript so JSON would…

A fortunate chain of events – a dry read

A fortunate chain of events

At Askia we love to talk about Askia things… and about a year ago, the technical team got together in a room and agreed on what was our biggest need: the ability to elegantly call a web service from a survey and decipher the result and store it appropriately. Web-service not included I have mentioned in previous articles how an API allows you extend your para-data. With the IP-address that you collect (and that we encrypt – GDPR is watching you), you can obtain the general location of…

MaxDiff grows!

MaxDiff grows!

This article provides an in-depth explanation of AskiaDesign‘s built-in capacity to manage MaxDiff data collection & analysis methodologies. For those of you who, like me, need a short reminder of what MaxDiff is; this is the definition provided by Wikipedia: The MaxDiff is a long-established academic mathematical theory with very specific assumptions about how people make choices: it assumes that respondents evaluate all possible pairs of items within the displayed set and choose the pair that reflects the maximum difference in preference or importance. It may be thought of as…