Askiaanalysis

Short Text Coding

Guest Blog: Tim Brandwood, Digital Taxonomy Thinking about all the brands of beer you know, what’s the first one that comes to mind? Heineken? Budweiser? Stella Artois? Doom Bar?! I’ll bet you didn’t think of “Double Diamond”, “Skol” or “Party Seven”. Over time, the popularity of any given brand can rise and fall, so it is useful to track brand awareness and brand saliency. In a survey, when you ask an unprompted brand awareness question like the one above, you will generate a list of free text verbatim…

Automation & Tracking Surveys

“You’re either the one who creates the automation or you’re getting automated” – Tom Preston-Werner “The central question of 2025 will be: What are people for in a world that does not need their labor, and where only a minority are needed to guide the ‘bot-based economy?” – Stowe Boyd With the words of GitHub co-founder and lead researcher at Gigaom echoing in my ears, I swiftly set about using Askia Analyse’s powerful new scripting functionality to add an exciting twist to the most common deliverable in market…

Askia Winter Webinar

Stephen Bronnec was the main attraction in the final Askia Webinar of 2020, where he revealed the new Askia platform, in advance of its launch early next year. The new platform is a fully SaaS version of Askia that brings together a series of linked online modules that allow users to create, field and report on their web surveys. In the session Stephen covered: Askia Portal Overview Demonstrated the end to end workflow (Design, Field, Vista) Showed the compatibility with the offline versions of Design & Supervisor Explained…

Titanic Analysis!

The word titanic means ‘of exceptional strength, size, or power’ and we’d like you to keep this in mind when reading this latest blog showcasing AskiaAnalyse’s ability to link with R or Python, producing amazing analyses we could never run before in the Askia world! Background The dataset we will explore contains information about a sample of 889 passengers aboard the ill-fated Titanic, which was a British passenger liner operated by the White Star Line that sank in the North Atlantic Ocean in the early morning hours of…

The numbers just don’t add up…

The debrief is going well, the change in direction the end client needs to take is understood, the meeting is coming to a conclusion. Then the quiet one in the room asks you to go back to slide 26 – it’s the slide with one of the key tabulations with the important figures highlighted in green. The bomb is dropped, “The numbers don’t add up”. The numbers in the cells don’t add up. Everyone counts them. She is right. The researchers look at each other. They count again.…

Analyse 5.5.2 – Jewels in the Crown (pt 2)

Analyse 5.5.2 – Jewels in the Crown (pt 2)

This is part 2 of a series of articles on automating tasks in Analyse. According to the new Askia tagline, you can now automate insights. The claim is bold and possibly premature. But for years now, we have been thinking of ways we could decrease the lapse between questionnaire design and the analysis. Of course producing insights is hard on a new topic but it shouldn’t be that difficult on a more targeted environment. If your survey is generic enough (say an ad test or package testing), you…

Analyse 5.5.2 – Jewels in the Crown (pt 1)

Analyse Extensions R Packages

As technology has evolved, data science techniques have become more mainstream and this, in turn, has contributed to the increased value of data in industries like yours and mine. Some say it’s the new oil! Whilst pitching their oil rigs in a sea of numbers, companies need to seek out the modern-day alchemists who can turn the regular data we all know into this black gold enthusiastically allegorised by economists and business leaders alike. Well, you don’t need to be Paulo Coelho to know which field you will…

Pragmatic machine learning – from Analyse to iOS

Machine learning is coming

I joined Askia in January as a techie and some might say that writing a data science post when surrounded by a bunch of confirmed data science nerds is stupid. I would say it’s suicidal. So to make everyone comfortable I’d like to add that this is not a data science article but a pragmatic approach of how anyone could use data from our analyse software to create some pretty cool predictive models. I am going to walk through a very basic example of how we used data…

Pirates’ favourite language? ARRRRR!

Pirates' favourite language?

The first time I heard about modelling and advanced statistics was when I read Isaac Asimov’s Foundation. The second time – a good 10 years later – was when I was taught about Factor Analysis by Herve de Milleville at university, and then later met Jean-Paul Benzecri, Ludovic Lebart and André Salem. My thought then was that Hari Seldon’s dream had come true. Unfortunately years of practice have put a damper on my hopes – post rationalisation made me blame Chaos Theory and as the famous adage goes:…

Iris now supports Askia data and goes PAYG!

Iris now supports Askia data

Dashboard design platform Iris will support a new integrated Askia data source. The development teams at Askia and E-Tabs have put their collective heads together and are about to release the new external data source. The final pieces of work should be complete at the end of the next development sprint, so the release is imminent. Utilising the AskiaVista REST API, Iris users will be able to pull in variables from an Askiavista portfolio directly, alongside other sources of data into their dashboards. Richard Collins, Chief Customer Officer…