What’s new in Analyse 5.4?

We have released several 5.4 updates to askiaanalyse over the past few months and these versions are jam-packed with new features; most of which were added thanks client suggestions. Below is a breakdown of the most notable new features and functionality of the newest data analysis from Askia:

Find option in portfolio & tab definition

There are a number of options to search for text in the questionnaire tree but no so many for the same in your portfolios and tab definitions. We have added a Find function in these elements. Simply press Ctrl + F (or right-click > Find) in the rows, columns or edges to search. It highlights all responses or variables with the string you search for in the active section.

Find option in Analyse

This search feature will also work when viewing a portfolio’s contents.

Search in Sub-Populations & Universes

The above search functionality also extends to the Universe and Sub-Population dropdown menus in the General tab. Simply type in and it returns a list of elements matching the entered string. This is particularly useful when dealing with long lists of options.

Search sub-pops and universes

Customising Col-Sig lettering & presentation

Users sometimes want to change the Col-Sig lettering to match the initials of brands or segments in their break, for example:

  • You can specify which letters are used for the Col-Sig (instead of A-Z). Simply list the letters – or you can also put strings separated by ‘;’:

Col-Sig letters

  • You can associate some letters to Columns or Edges, just right-click the profile and select Col-Sig naming:

Col-Sig naming

You can either specify the letters like this “T;M;F” or “TMF” (e.g. Total Male Female). The first letter is always for the total. Calling this sets the property of the profile items – and you can also access them by their response properties:

Col-Sig response naming

Since you can specify the letters for Columns & Edges, they are combined for a given edge and a given column (if the edge has the letter Y for Young and the column has the letter M for Male, the corresponding column will have the letters YM).

  • Since it could be confusing to read the letters YMOMYF, you have the possibility of specifying a prefix and suffix to the letters (parenthesis for instance) which will make the result look like this (YM)(OM)(YF). This is available in the advanced options of the col-sig tests:

Col-Sig advanced properties

Sort and edit data

When you highlight one or more questions in the question tree and go to View menu > Data, you can see the raw data of the selected questions. We have now added the functionality to sort and edit the data.

  • Sorting is done on the code numbers (even if you don’t have ‘Show modalities as numbers’ ticked).
  • You can only sort one column at a time.
  • To go back to your original order, click the first column’s header.

Sorting in Analyse

  • Editing can be performed only when ‘Show modalities as numbers’ is ticked.
  • The undo button is not yet operational for data edited in the data viewer.
  • If you need to see the log of changes (before and after) it’s in the .dat folder: ManualModifications.xml.
  • You cannot edit any type of calculated questions.
  • You cannot edit any non-looped question if the level is not set to ‘Interviews’.
  • You cannot edit the data of the parent loop variable or developed questions but you can edit the aggregated, sub questions of the loop

Develop questions at run-time

Previously, if you wanted to display all the developed questions of a loop in your tables you would have to place all the developed questions in the tab definition. The problem with this is if you add new iterations to your loop (therefore creating new developed questions), you would have to ensure you manually added these to the tab definition next time you came to run it.

Now you can drag the grey, loop question in to the tab definition and tick the option ‘Develop questions at run-time’ and it will automatically develop all available questions for the loop. No more manual updating!

Develop at runtime in Analyse

The added benefit is that any formatting applied to this variable is automatically replicated across all developed questions. No more need to copy and paste presentation from the first variable to the others.

Create login system for open askiafield task

In order to make access to live field task data GDPR compliant, we have implemented a login system which is used through the File menu > Open live survey.

Open live task in Analyse

To use it, you need the CcaAPI & CcaWebAPI installed. Ensure a module is set-up in Supervisor > Extra > Modules. Ensure each user’s restriction which needs this access has the module selected in Restrictions > Properties > Modules > Management.

The restriction will also need:

  • Allow direct access to survey/list data
  • ‘View’ permissions on the survey
  • ‘View interview data’ permission on the survey

Review the Cca settings to figure out how to set up your link to use for CcaWebAPI if you don’t already know it. An example below of the sort of adapting needed.

Now log in with the agent credentials which is using the updated restrictions. Select your survey from the drop-down box. After clicking OK you will see the Analyse session as normal accessing the current field task data.

The correct link should open up a help page as follows: this feature ensures Askia Analyse is GDPR ready because it reads encrypted SQL data on-the-fly as well as having a secure and encrypted connection to the database.

Serialised version of QEW & XML files for Analyse objects

There is now an option in Askia Analyse to ‘Generate fast metadata files’:

Serialized QEW and XML in Analyse

This feature was initially introduced for large Surf set-ups (.qew) but can also be used to optimise .qes files as well now in terms of speed of processing.

When you use this option the following happens:

For Surf set-ups, each .qes file has an accompanying -meta.qex created; the .qew has an accompanying -meta.qewx created and a .qew-meta.dat folder is also created in same directory.

For .qes files, a -meta.qex file is created and a regular .dat file is created if it doesn’t already exist.

For these types of Askia files, Analyse saves the sub-populations, calculated questions, grouped responses/values, weightings, tab-templates and profiles in the .qew-meta.dat (or.dat) directory as XML files. Whenever a write is done, the whole file is re-read to minimise the chances of multi user collisions.

This is an improvement of the functionality we had before where Fast Metadata (FMD) files could only be produced for the .qes files within a Surf set-up and not the .qew nor a stand alone .qes file as we have since This complete removal of the reliance on ADO drivers in the data files means a significant improvement in speed of data processing in Analyse or Vista.

Check the full list of new features for more information on the above or to see what else has been added to our data analysis suite!

Askia and Digital Taxonomy announce partnership

The partnership tightly embeds Codeit, the revolutionary free-text coding platform into the Askia data collection suite.

10thNovember, 2018 – London, UK – Digital Taxonomy, the disruptive provider of AI powered free-text coding and process automation software, and Askia, the leading provider of state-of-the-art software for surveys and analysis, announce their partnership which brings the power of Codeit to the Askia platform.

Codeit is the new gold standard in free-text verbatim coding. By using a unique blend of text matching, NLP and Text Analysis, Machine Learning and expert human coders it delivers a dramatically improved coding process which saves time and money, without compromising quality.

The tight integration with Askia, via extensive real-time APIs (Application Programming Interfaces), means that for Askia users the coding experience is seamless, with data flowing between the systems effortlessly as if they were one system.

Askia and Digital Taxonomy have worked very closely on this integration; we’re pleased that Askia users can now take advantage of the latest advances in coding technology.”, says Richard Collins, Chief Customer Officer at Askia. “Through this partnership we are effectively combining our joint expertise in the collection and processing of open-text material”. Tim Brandwood, CTO at Digital Taxonomy adds ”It’s time to bring the undisputed usefulness of open-ended material into the modern MR world, by removing the cost, time and error associated with dealing with it. We’re really pleased to be working with our friends at Askia on this and have created a fantastic joint proposition”.

Informa reports greater efficiency and control with lower cost using Askia

The following is an article written by Susan Hines, Manager, Experience Research at Informa, and Jamey Corriveau, Director of US Operations at Askia. It relates Informa’s decision to move their survey data collection to Askia and the powerful metrics they experienced as a result.

Before partnering with Askia, we were outsourcing Informa Financial Intelligence survey data collection. Two years into our relationship with Askia, we can report 20% reduction in costs with far greater control over our custom-designed programs, and we are able to serve our clients more efficiently and with faster response times.


At Informa Financial Intelligence, the world’s leading provider of fund management, wealth management, investment banking and retail banking market intelligence and competitive research, we have deployed Askia across all the customer engagement and loyalty research we do for our clients in the retail banking sector. Our signature SEA Score benchmark study was launched on Askia in Q3 of 2016, and now provides our retail banking clients with unparalleled understanding of their customer and member engagement and its effects on their organizations.


The cost structures were rigid and not scalable when all survey programming, hosting, data collection, and data processing were outsourced, and deploying our own surveys was expensive. Working with vendors left us at the mercy of their timetables, pricing, and technology platforms—some of which were looking dated and out of style.

How Askia helped

Long-term customer engagement survey programs were reprogrammed on Askia, giving them an updated look and feel and making them fully responsive to the latest mobile technology platforms, thereby enhancing the survey experience for our clients’ customers. Using Askia has made it much faster and easier to program and launch new one-off and ongoing survey programs. In addition, our data collection and analysis are all hosted by us, affording greater security and control.


With Askia, we have greater flexibility in survey design, programming, look-and-feel, and timing. Having survey programming, data collection, and analysis in a single platform minimizes time and errors. This has not only saved us a significant amount of money, it allows us to respond to our client requests more quickly, often within minutes or hours instead of days. This frees us up to spend more time, probably several more hours a week, on the value-added reporting and deepening the insights that inform our clients’ businesses. 

Informa and Askia quotes


Susan Hines, Manager, Experience Research at Informa, states:

“None of this would be possible without the most responsive and helpful support team Askia provides.”



Jamey Corriveau, Director of US Operations at Askia, adds:

“Finding ways to drive our customers’ business success is the reason we, at Askia, develop software.”

Iris Breakfast Seminars – Save the Date!

Iris is our brand new online dashboard design platform developed in conjunction with E-Tabs.

To celebrate Iris’ launch and properly introduce its revolutionary features, we are holding a series of breakfast seminars in London, New York, Los Angeles and Paris.

Attendees will get the chance to view a demo by E-Tabs’ Iris expert Russ Budden, quiz the Askia and E-Tabs teams and network with fellow market researchers over a delicious breakfast.

Register now to save your seat!


London on Tuesday 30th October, 2018

Venue: i-view London, Wellington House, 125-130 Strand, London, WC2R 0AP


New York on Tuesday 13th November, 2018

Venue: 11 East 44th Street, New York, NY 10017, 3rd Floor, Suite 301


Los Angeles on Thursday 15th November, 2018

Venue: 200 Corporate Pointe, 4th Floor, Suite 490, Room B, Culver City, CA 90230


Paris on Tuesday 20th November, 2018

Venue: 23 square Édouard VII, Paris 9


What’s new in askiadesign 5.4.9 ?

The latest release of askiadesign is jam-packed with new features (along with the usual fixes!); here are some of the most notable ones:

New routing: Query Web Service

We have added a new routing: Query a web service. It allows you to call a Web Service in order to have your survey interact with external data, third-party web applications, … The interface allows you to run different scripts depending on the success of the call and to manipulate and store the different parts of the response. We can manipulate XML or JSON response formats directly using  askiascript.

Screenshot of Query Web Service routing

If you want to know more about this new routing, check out a previously related blog post.

Selecting default ADCs

While we had already added the possibility to set default Askia Design Controls for closed, multiple & question table variables, we have now added numeric, open ended and date questions in your survey’s Screen Generation options:

Default ADCs

Open live survey

This nifty new feature allows you to open a live survey directly from within askiadesign without having to open Supervisor in order to apply updates to a survey present in askiafield:

Open Live Survey

In order to set this up, you’ll just need to add Design as a module in Supervisor and allow the relevant user to have multiple logins as well as allow the Design module in the user’s restrictions.

Select Platform One community

Whenever you add Platform One questions to a survey, the application checks if the survey has already got some questions defined and associated to Platform One.If no question has yet been defined, the system lets you select from a list of predefined communities:

Select Platform One community

New additions to Dynamic Libraries

We have added some new functionality to our very useful Dynamic Library feature:

  • Text substitution
  • Entering a list of responses
  • Uploading a resource
  • Conditional selection of questions / responses / routings
  • Import responses & corresponding entry codes from an external DB
  • Import an entire survey within a master survey template

For a more detailed description of each of these new features for dynamic libraries, check out this Knowledge Base article!

E-Tabs and Askia launch Iris

E-Tabs and Askia launch Iris, a revolutionary online dashboard design platform for market research.

24th September, 2018 – London, UK – E-Tabs, the leading provider of market research data visualization and automated reporting solutions, and Askia, the leading provider of state-of-the-art software for surveys and analysis, announce the launch of their new online dashboard design platform, Iris.

Iris is the only dashboard solution that completely caters to the needs of market researchers. Fully hosted in the cloud, Iris features powerful MR savvy data handling and advanced data visualization capabilities within an incredibly easy interface – giving the ability for both novice and advanced users to create their own customized and highly impactful online, interactive dashboards in minutes.


Askia and E-Tabs make a perfect match; our offerings complement each other”, says Jérôme Sopoçko, Askia founder. “Through this partnership we are effectively combining our expertise in analysis and reporting to create a very compelling proposition for the industry.

Benjamin Rietti, CEO of E-Tabs says, “Today it’s not enough for market research providers to just pay lip service to the online reporting concept; clients are demanding cutting-edge visualizations and platforms that respond dynamically to the needs of their projects and collaboration needs.  Iris heralds a new dawn for online Dashboard reporting – putting incredibly powerful reporting capabilities in the hands of every researcher.  The MR industry has been trying to shoehorn BI tools to force them to understand MR’s unique data structures and reporting needs, and Iris changes all of that.

Iris will be showcased at ESOMAR this week, with a dedicated ‘experience hub’ next to stand 19. Attendees will get the chance to use Iris themselves, view a demo or quiz the E-Tabs and Askia teams.

For those not attending ESOMAR, a series of webinars will be held online after the conference.  Register now for an exclusive launch webinar of Iris. To find out more about Iris, contact us now at contact@askia.com.


ESOMAR Congress 2018 and Askia Party with Lucid!

A large crew from Askia will be attending the annual ESOMAR Congress on September 23-26 at the Maritim Hotel in Berlin, Germany. For those of you who plan to attend, we’ll be at booth #19 in the exhibition space, where we hope you’ll swing by to see us.

The other bit of significant news is that, true to tradition, we’ll be hosting a party immediately following ESOMAR’s Welcome Reception. This year, we’re super happy to have Lucid join the party!

Details are as follows:


Sunday, September 23th from 9:00 PM until 12:00AM.


Lindenbräu, a beer restaurant located a 10-minute walk from the Congress.

Dress code?

Something, anything

Design: Feet on the ground, head in the cloud

The legend goes that, one day, we will release Design6, our online survey programming package. Check the night sky for a star indicating the Orient because D6 is scheduled for this winter. In the meantime, the D5 team is still very active. As we often do with other software, we first test and release functionalities for offline apps (in 5.4 and 5.5) to make them available later online (in D6). We have communicated already on the new Web Service routing and the changes to AskiaScript so JSON would be natively supported. We have also released the Askia Design Pages (ADP) – the page equivalent to an ADC. This greatly simplifies and augments flexibility to the internet options. One of the main advantages is that you can now create forms that do not require a full refresh of the page.
Since 5.4 a lot of things have happened in Design – not just a revamp of the interface (which we did too!).

Jupiter – just divine

First we added Jupiter – a clever use of the NodeJS technology which turns Design into a local web server. This means you can test your web survey in Chrome or Firefox without publishing the survey and any change to the survey is reflected immediately in the browsers. And if your phone or your tablet is on the same network as your laptop, through WiFi for instance, this means you can test your survey directly on your mobile device.
Even better than this: every test interview that you run is saved so you can interrupt your flow, fix a problem (typo, routing, layout) and come back to the very same screen and see if the changes you have done solved the problem.
Here is a small video showing how this works!

Interactive library

For better survey quality and efficiency, most MR companies heavily template their surveys. If you are testing an ad, you want to simply upload the mp4 media resource, enter the name of the product and maybe the list of its competitors and voila. We have created a whole web app for this (something similar to the systems that Zappi and Wizer offer – contact us if you want more info). The good news is that technology is available in D5 too – this means you can parametrize a whole survey or just a block of questions that you use often like demographics or a max-diff exercise. The great news is that if you have created an analysis portfolio with the template, this portfolio will be directly usable – so your analysis will also be ready in one click.

Another great thing with interactive libraries is that you can specify that a set of responses comes from a database (along with their unique Ids imported as entry codes). This means that if you are maintaining somewhere a list of brands or medias you can ensure your survey is up to date right away – with the possibility of neatly aligning the waves with Surf thanks to these entry codes.

Automate your supervisor

Either you know that we have an API for AskiaField or you never read our blog. If it’s the latter, I have some good news for your first read: there is an API for AskiaField. This means you can totally automate everything a supervisor does: put a survey online, define quota, assign lists and export the data. This has great implications for all the software range.
We have added the “Open live Survey” in Design, Tools and Analyse. It’s a dialog box that asks that you provide a URL (to AskiaField and Supervisor) user name and a password. It then displays the list of surveys you can read according to the Field restrictions. This is crucial for GDPR as the system knows if you have access or not to privately identifiable data and gives you the key to decrypt or not in Tools or Analyse. It also records when you have access to it.

Test your quota in Design

For Design, this means you can modify a survey directly without Supervisor, but that’s not the main advantage. You can query the state of the quota in CCA and test your survey with these very quota. You can – in Design – change the targets, the number of completes and see how it affects your complicated least filled quota. Now you can really test all these great new functions we added in the script engine and that your favourite prolific author described here.

Proper quality management? Check!

There is a little known tool in AskiaWeb which is about to become the coolest Askia feature. In the properties of your survey in Supervisor, you have an option called “Allow feedback”. If you allow that for test interviews (or all interviews), it means that anyone can report a problem in an Askia Survey, highlight the error and the survey programmer receives the error, a capture of the screen with the highlight and the interview with the actual data. How does the the survey programmer get this information? By clicking View / Feedback issues… and all the selected issues are imported and you can reproduce the interview in design at the exact same place that where the bug was reported with the exact same interview data and the correct quota state. We don’t think anyone in the industry has something remotely as good as this!

Web services everywhere

Playing with web services is cool – it allows us to renew your license every year without you having to call and asking for a license key: we simply check if the contract has been renewed in our database and we let you work normally. We can also check if the team has created new ADCs in the Askia library (or modified existing ones) and by connecting to Github where we publish all the controls, you can automatically download all the updates for the your current installed design version.

We have said it before, it’s the dying stars that shine the brightest – the new versions of D5 are blinding! But we believe there will still be a place for an offline app so you can create and test your software without a browser – pretty much like there is still a place for Analyse in the Vista era or or like AskiaFace, our CAPI product, does not need a constant internet connection. Even in this very connected world, there is a place for offline.

Askia’s June Webinars Series

We were pleased having you for our special webinars series, “Simplicity is complexity well done”, hosted by Askia and featuring innovative solutions from Askia and its network of partners.

Taking place throughout the month of June 2018, each of the exclusive webinars focused on a specific solution designed by and for market research professionals, providing smart tools to handle complex survey data.

Started June 7th, every Thursday at 4pm UK time:

Genius is in the detail: Platform One

Thursday 7 June, 2018 – 1st Session

Ed Messent (Platform One) provided an in-depth overview including a live demo of Platform One, the only genuinely unified Insights Management Platform that will change the way you manage Panel, Communities and Voice of the Customer.



A new angle on reporting survey data: askiasurf, askiavista and askiaanalyse

Thursday 14 June, 2018 – 2nd Session

Christine Caggia-Porruncini (Askia) showed you all the tools that you need to quickly and effectively generate insights from your data. You can learn how to perform analyses across multiple survey waves seamlessly ; how to bring your data to life and finally, how to extract the diamond from the coal.

A game-changer in the dashboard design market: Iris

Thursday 21 June, 2018 – 3rd Session

Russ Budden (E-Tabs) provided an exclusive preview of IRIS, the full-featured dashboard design platform specifically tailored to the needs of market research. In the below video, you will discover that IRIS has unique capabilities and understand why it is a game-changer for our industry.


The new gold standard for coding: Codeit Professional

Thursday 28 June, 2018 – 4th Session

Our experts from Digital Taxonomy demonstrated how Codeit will transform the quality and speed of how you create insight from unstructured text, including survey verbatims, customer reviews, feedback, public consultations and many other data sources.

Askia is recruiting a C++ developer in Paris!

UPDATE: this position is now closed! Don’t hesitate to check back later :)

Askia is recruiting a C++ developer to join our expanding dev team in Paris! In an experienced Agile dev team, you will help maintain and evolve the Askia APIs that support our web & mobile applications on which over 10 million interviews are collected every year. You will be in close contact with our other dev teams in London, Belgium & Sri Lanka in order to take part in moving our software solutions to full SaaS mode.


  • Proficiency with MFC (Microsoft Foundation Class)
  • Proficiency with SQL Server
  • Good knowledge of web technologies (HTML5, JavaScript ES5 & CSS3)
  • Good knowledge of C# & .NET
  • Good oral and written communication in French & English


  • Experience with XML & JSON formats
  • Experience with Objective-C
  • Experience with Java

This is a full-time permanent position based in Paris. Compensation for this position is 40K€; some of the perks you will enjoy: integration of your mobile phone in our company fleet, restaurant tickets, competitive company savings plan, …

Please contact mamadou@askia.com if you feel up to it!

MISE À JOUR: ce poste est désormais fermé ! N’hésitez pas à jeter un coup d’œil plus tard :)

Askia recrute un développeur C++ pour rejoindre et agrandir notre équipe de développement parisienne! Au sein d’une équipe Agile experimentée, vous travaillerez au développement des API Askia qui supportent nos applications Web et mobiles, sur lesquelles sont collectées plus de 10 millions d’interviews chaque année. Vous aurez des contacts réguliers avec le reste de l’equipe de développement à Londres, en Belgique et au Sri Lanka, et participerez au passage des solutions Askia en full SaaS.


  • Maitrise de MFC (Microsoft Foundation Class)
  • Maitrise de SQL Server
  • Bonne connaissance du web (HTML5, CSS3, Javascript ES5)
  • Connaissance de C# et .NET
  • Bon niveau à l’oral et à l’écrit en Français et en Anglais


  • Connaissance des formats XML, JSON
  • Connaissance de Java
  • Connaissance de Objective-C

Le  poste, un CDI, est à pourvoir à Paris. Nous prévoyons un salaire brut annuel de 40K€ pour ce poste;  certains des avantages dont bénéficient les salariés: prise en charge de  la ligne mobile au sein de notre flotte, tickets restaurants, plan d’épargne entreprise, …

Veuillez contacter mamadou@askia.com pour postuler!