Panel providers, unite – the speech at the ASC

Panel providers, unite! The speech

On the 9th of November, the ASC invited some panel providers to attend a discussion on panel harmonisation. The discussion was orchestrated by Tim Macer. Angus Webb, Panelbase James McCoy, Research Now Jane Usoskina, Lucid Joaquim Bretcha, Netquest (and Esomar) Jon Puleston, GMI Orkan Dolay, Respondi Here was my speech – the written version at least as I may have ad-libbed a few unscripted things. Market Research is changing. You have heard it a million times – not in the way that Ray Pointer announced. There will be…

Richard Collins becomes Askia’s first Chief Customer Officer

Askia announces top hire!

In this board-level role, Richard will manage and develop Askia’s international client base, as well as take overall responsibility for Askia UK office. Richard (pictured above) has built a unique track record in the Market Research industry playing key roles in leading companies. Most recently he was Chief Customer Officer for Big Sofa Technologies and before that he founded the first international office for Decipher Inc. in London (known as Decrypt and acquired by FocusVision). Prior to that, he has also held senior positions with Confirmit, Pulse Train…

MaxDiff grows!

MaxDiff grows!

This article provides an in-depth explanation of AskiaDesign‘s built-in capacity to manage MaxDiff data collection & analysis methodologies. For those of you who, like me, need a short reminder of what MaxDiff is; this is the definition provided by Wikipedia: The MaxDiff is a long-established academic mathematical theory with very specific assumptions about how people make choices: it assumes that respondents evaluate all possible pairs of items within the displayed set and choose the pair that reflects the maximum difference in preference or importance. It may be thought of as…

New KB article roundup

New KB article roundup

This article aims to provide you with the best of our most recently published articles on our Help Centre, these range from AskiaDesign and AskiaSurf to AskiaWeb. Redirect out of an Askia survey and back again Sometimes it’s required to leave an Askia survey to take part in an external exercise and return to the survey to complete it. In such cases, it may be required to take parameters from the Askia survey to the external application or page. This article will show an example of these requirements using AskiaDesign. Check out…

Askia User Survey 2017 results

Askia User Survey 2017 results header image

The 2017 edition of our popular Askia User Survey was mailed out this past spring. We received a record number of replies this year and once again, we were humbled by the tremendous amount of constructive feedback. Whether it was an appreciative nod to one of our teams, a smart suggestion for improvement, or an insightful story about your personal Askia experience: all your responses are incredibly valuable to us and help us bring the best out of our software. If you took part in the survey, we’d…

Askia exhibiting at Research & Results 2017

Askia at Research & Results 2017 header image

In about a month’s time, over 3,000 Market Research professionals will flock to Munich to attend Research & Results, one of the leading international trade show for the industry. Askia is a regular exhibitor at Research & Results and this year again, a sizeable Askia contingent will be in attendance, with team members traveling from Germany, France and Belgium for the occasion. Visitors, who can register online for free, are sure to be kept busy with 175 exhibitors and over 100 workshops to choose from. This year will also…

Panel providers of the world, unite!

Panel providers of the world, unite header image

The short story The industry is demanding more streamlining and automation… the only way that can happen is via standards – what are the Panel providers doing/proposing to do in this respect? We would like better visibility on their APIs and the differences between them… possibly talk about harmonising some key variables. We think there should be an automated standard evaluation of surveys in terms of length and complexity to better pre-evaluate the cost of sample. We would like panel providers to explain their position – and their…

Askia party at Esomar 2017!

Askia ESOMAR party 2017

A quite substantial contingent from Askia will be attending the ESOMAR Congress on September 10-13 in Amsterdam. For those of you who plan to attend, we’ll be at booth #19 in the exhibition space, where we hope you’ll swing by to see us. The other bit of significant news is that, true to tradition, we’ll be hosting a party immediately following ESOMAR’s Welcome Reception. Details are as follows: When? Sunday, September 10th from 9:00 PM until late. Where? In De Waag, an intimate bar/restaurant about a 7-minute walk from the…

Welcome to the machine

Welcome to the machine header image

The following is a transcript of a talk given by yours truly and Chris Davison from KPMG Nunwood at ASC’s One Day Conference on the Challenges of Automation in Survey Research on May, 11th 2017. Introduction We have entered the golden era of automation –in other word: make machines do things. At first it was repetitive and simple things – find duplicates in a sample list, copy that survey and substitute the word Coca-Cola by Pepsi and send the results to all the executives of the relevant company…

More engaging surveys with ADX Studio

ADX Studio 1.0 released

ADXStudio is an open-source Integrated Development Environment (IDE) for people who want to create Askia Design Controls or Askia Design Pages easier and faster. This application supports AskiaScript / JavaScript / HTML / CSS and more. We designed this application in order to provide a dedicated tool for survey authors who want to take their surveys one step further: interactive survey controls (Geo Maps, touch-friendly drag and drop, …) or custom layout (mobile first survey design). It therefore allows you to easily set the parameters for your survey controls or layouts, use script…