Short Text Coding By Richard Collins Askiaanalysis, Askiafield 24th May 2021 ShareFacebookLinkedInTwitter Guest Blog: Tim Brandwood, Digital Taxonomy Thinking about all the brands of beer you know, what’s the first one that comes to mind? Heineken? Budweiser? Stella Artois? Doom Bar?! I’ll bet you didn’t think of “Double Diamond”, “Skol” or “Party Seven”. Over time, the popularity of any given brand can rise and fall, so it is useful to track brand awareness and brand saliency. In a survey, when you ask an unprompted brand awareness question like the one above, you will generate a list of free text verbatim…
Phebi launch their Emotional Resonance Score By Richard Collins Askiafield, Business 18th March 2021 ShareFacebookLinkedInTwitter Askia’s technology partner Phebi has added new ways to quickly and easily get insights from the non-conscious aspects of speech in surveys. Phebi is the creator of an innovative market research solution that uses voice tech, artificial intelligence (AI), and natural language processing (NLP) to generate insights from the analysis of speech. The technology is the first product to win both innovation awards in the same year from IIeX and the UK Market Research Society. The solution is an easy, affordable, DIY add-on to the Askia platform. It…
Askia Winter Webinar By Richard Collins Askiaanalysis, Askiadesign, Askiafield, Customers 27th November 2020 ShareFacebookLinkedInTwitter Stephen Bronnec was the main attraction in the final Askia Webinar of 2020, where he revealed the new Askia platform, in advance of its launch early next year. The new platform is a fully SaaS version of Askia that brings together a series of linked online modules that allow users to create, field and report on their web surveys. In the session Stephen covered: Askia Portal Overview Demonstrated the end to end workflow (Design, Field, Vista) Showed the compatibility with the offline versions of Design & Supervisor Explained…
Askiaface for iOS jam-packed with new features By Paul Nevin Askiafield 23rd October 2020 ShareFacebookLinkedInTwitter The latest update of Askiaface for iOS, version 3.4.0, has been released on the App Store! While this major upgrade contains many small improvements and fixes, it’s main new feature is the added support for Askia Design Pages (ADP) and Askia Design Controls (ADC). This has been task long in the making to say the least! But you can now make use of the large library of layouts, themes and bespoke survey controls to improve the experience of interviewers and respondents alike. 3 mobile-first responsive ADPs and over…
How to enhance the respondent experience By Christine Caggia Askiadesign, Askiafield 11th September 2020 ShareFacebookLinkedInTwitter Let’s face it – there are still way too many boring questionnaires around. They can take so long to complete – some make Tolstoy’s War & Peace look like a tweet! These types of surveys can lose a respondent to our industry for months, if not years. We all know this. We see people speaking out about this at every conference and summit, but still we see the tedious surveys. But we at Askia are not going to give up: so this is another call to arms to apply the advice we provide to our Market Research clients on how to enhance the user experience & how to be more respondent-centric: Engage with the respondent Simplify the process Decrease…
What’s new in Codeit By Richard Collins Askiafield, Business 3rd July 2020 ShareFacebookLinkedInTwitter Our friends at Digital Taxonomy have been busy working on adding new functionality in Codeit, and Askia was delighted to be able to welcome Tim Brandwood, CEO & CO-Founder, back for a webinar that showcased some of the highlights. Areas we will covered: Askia 5.5.3 Integration – both Askia and Digital Taxonomy have worked incredibly hard on the new integration via the Askia API. It is ready and already in use by a few Askia clients. Tim showed how the two systems now work together. Machine Translation –…
Six reasons you should be adding voice to your web surveys By Richard Collins Askiafield 27th February 2020 ShareFacebookLinkedInTwitter Hear this! Askia is delighted to announce a reselling arrangement that makes it incredibly simple to voice-enable any Askia web survey. The award-winning Phebi Insight technology provides an option for respondents to answer both closed and open-ended questions using their voices, rather than typing. Phebi Insight won IIeX’s Insight Innovation Competition in Amsterdam on 26th February in recognition of their innovation, momentum and potential to impact our industry. The award included a prize of $20,000 for Phebi to invest further in the technology. We agree with the IIeX judges…
Talkin’ bots an’ revolution By Jérôme Sopoçko Askiadesign, Askiafield 27th November 2019 ShareFacebookLinkedInTwitter A visit to the ESOMAR congress is a sure way to know what’s the next fad or major shift in Market Research. And in September, I counted 4 papers about chat bots. As a proud supporter of the ASC, I am going to point out that the first good paper I saw at a MR conference was at the May 2017 day conference by Simon Neve of Wizu fame. I am not usually afraid of jumping on the bandwagon but in that same conference, Chris Davison and I…
Askiaface: moving forward By Paul Nevin Askiafield 15th November 2019 ShareFacebookLinkedInTwitter In order for us to continue maintaining and improving our face-to-face iOS and Android apps, we continually need to update the components upon which these are built; namely the base SDKs provided by Apple and Google. Of course, this implies that we sometimes also need to drop support for older versions of these development tools. Either because maintaining them is time-consuming or because of breaking changes introduced in subsequent platform updates. We have therefore decided to drop support for such obsolete mobile OS versions. Here’s the breakdown: iOS…
What’s new in Askiafield 5.5.2 By Paul Nevin Askiafield 8th July 2019 ShareFacebookLinkedInTwitter After talking about the latest version of AskiaDesign 5.5.2, the newest major release of our data collection platform, askiafield, is also finally available. It includes many new features, some fixes and performance improvements. So, what’s new in askiafield 5.5.2? You can check out the fully detailed release notes , take a look at previous askiafield articles or just glance at the most notable new features below: Default quota settings You can now apply default quota settings on a per survey basis. This option is available in the Supervisor…
