MyForce & Askia (an Ipsos Group company) join forces By Richard Collins Business, Customers 1 day ago ShareFacebookLinkedInTwitter For the first time in the long history of Askia’s New Year cards, we had a whole group of people gracing the front page image. There are a few good reasons for this. Firstly, we wanted to celebrate the coming together of MyForce and Askia as part of the Ipsos group. The acquisition of MyForce has been an Askia goal for many years, and Ipsos made it possible! The team at MyForce have been working closely with Askia clients for the past 20 years, by providing expertise in…
Printemps des études ’22 By Christine Caggia Business 12th September 2022 ShareFacebookLinkedInTwitter Askia invites you to Printemps des études ’22, at the Palais des Congrès in Paris on 29-30 September. We will kick off the autumn with the latest Printemps des études event and we would like to invite everyone to visit the show, meet the Askia team and discover all that Askia has been working on since the last edition of the event. Discover Rapide Anastassia, Catherine, Christine, Jérôme, Maarten, Patrick, Stephen will share a fresh experience with our new Rapide platform. Creating surveys, whether simple, complex or automated,…
#ESOMAR75 in Toronto By Richard Collins Business, Customers, Social 2nd September 2022 ShareFacebookLinkedInTwitter A large crew from Askia will be attending the very special 75th ESOMAR Congress on September 18-21 at the Sheraton Centre Toronto Hotel, in Canada. For those of you who plan to attend, we’ll be at booth #9 in the exhibition space, where we hope you’ll swing by to see us. The other bit of significant news is that, true to tradition, we’ll be hosting a party immediately following ESOMAR’s Welcome Reception on the Sunday evening. All are welcome! Details are as follows: When? Sunday, September 18th from 9:00 PM until 12:00AM.…
Askia User Survey results 2022 By Christine Caggia Business, Product design 15th June 2022 ShareFacebookLinkedInTwitter The latest Askia User Survey was mailed out in April 2022. Once again, we received a lot of amazing feedback and we are humbled by your honesty, whether you were a new user, an expert, a satisfied customer or a user that had a few suggestions as to how we can improve (and of course there is always room for improvement). Your feedback has been reviewed constructively and will be used to help shape our products and services into the future. If you took part in the survey,…
Delineate and Askia By Richard Collins Askiaanalysis, Askiadesign, Askiafield, Business, Customers 17th January 2022 ShareFacebookLinkedInTwitter Askia client Delineate has announced the first of several upcoming technology integrations with its new platform, Delineate Proximity™. Released in October, Delineate Proximity™ is an end-to-end Research Technology (ResTech) platform that connects brands with their consumers in real-time. The platform has now been integrated with Askia to further enable automation of the end-to-end survey data collection and delivery process, enabling clients to receive daily brand and campaign tracking and self-serve surveys. Commenting on the integration, Delineate CTO James Stewart explained: “The core of Delineate Proximity™ is curated survey…
Printemps des études ’21 By Christine Caggia Business 6th September 2021 ShareFacebookLinkedInTwitter Askia was once again at the Palais Brongniart for the 9th edition of the show, 23-34 September 2021 We invited you to visit the show, meet the Askia team and discover everything that Askia has been working on since the last in-person exhibition back in 2019. Benchmark workshop: new interviewing methods 24th September, 11:30 -12:30 at the Grand Auditorium The session was moderated by Pascale Zobec, founder of EME, who was joined by Christine Caggia-Porruncini, Scientific Director of Askia, Stephen Bronnec Tech Team Lead at Askia, Marion Blanc,…
Askia at the Insight Innovation & Tech Showcase By Patrick George Lassale Business, Customers, Social 15th April 2021 ShareFacebookLinkedInTwitter Askia’s Chief Customer Officer, Richard Collins took part in the Insight Innovation & Tech Showcase, at the end of April. Richard presented alongside Ipsos.Digital’s Ana Maria Tizu and they took the audience on a journey of fast, cost-effective, expert DIY research solutions – using a combination of Ipsos.Digital’s front-ends and Askia’s back-ends. Richard & Ana showed how Ipsos have been able to tap into Askia’s core technology to produce a unique environment for insight professionals to build and launch surveys. Richard also unveiled some of the new Askia…
Technology & the future of market research @Festival of #NewMR By Richard Collins Business, Miscellaneous, Social 6th April 2021 ShareFacebookLinkedInTwitter We were very proud to see that Askia’s very own Jérôme Sopoçko was one of the speakers at the inaugural French-language #NewMR event. The event was on Monday 12th of April. The event was run by the capable hands of Anne-Sophie Damelincourt, founder of Blue Lemon Insight & Strategy. Anne-Sophie discussed technology and the future of market research with Jérôme. A recording of the session is available here.
Key successes for DIY Platforms: Simplicity, Innovation and Expertise By Christine Caggia Business 30th March 2021 ShareFacebookLinkedInTwitter We were delighted that Frédérique Alexandre (Ipsos, Sample Global Leader) and Christine Caggia (Askia, Scientific Director) took part in the April Spring Box event. They explained how technological innovation, simplicity, speed and expertise are the keys to success for your insights. They showed how to launch surveys with ease and reliability, while also benefiting from Ipsos’ expertise whenever needed. Frédérique presented Ipsos’ Digital Platform and its wide range of Do-It-Yourself solutions. Then Christine shared her point of view on the power of A.I. to transform the end-user experience…
Phebi launch their Emotional Resonance Score By Richard Collins Askiafield, Business 18th March 2021 ShareFacebookLinkedInTwitter Askia’s technology partner Phebi has added new ways to quickly and easily get insights from the non-conscious aspects of speech in surveys. Phebi is the creator of an innovative market research solution that uses voice tech, artificial intelligence (AI), and natural language processing (NLP) to generate insights from the analysis of speech. The technology is the first product to win both innovation awards in the same year from IIeX and the UK Market Research Society. The solution is an easy, affordable, DIY add-on to the Askia platform. It…