Askia launches new qual / quant research software platform By Patrick George Lassale Business 22nd April 2015 ShareFacebookLinkedInTwitter Serial market research entrepreneurs Jon Gumbrell and Mike Hall have partnered with survey software specialists Askia to launch a new unified customer feedback software platform called Platform One. Platform One has been built to manage every kind of customer feedback scenario: from large-scale quant panels, to small-scale qual communities, to complete Voice of the Customer programs. It comes with a suite of in-built quant / qual project tools, a customisable member portal for member engagement and web research, and a fully integrated app for mobile research. The company’s…
