Reel Emotion: Phebi’s New Video Analytics Capability By Richard Collins Askiaanalysis, Askiafield 18th December 2023 ShareFacebookLinkedInTwitter Voice is the most intuitive, natural and efficient way to communicate. It’s also an emotional microscope. So with increasing volumes of research data being captured through recorded audio and video, it can be a source of valuable insight. The award winning Phebi platform goes beyond what people say, illuminating how they felt when they said it and translating that emotional response into data that can be analysed for greater insight. The combination of analysis of both emotion data (from the ‘tonal analysis’ of the respondent’s vocal characteristics) and…
