Brand coding now included in codeit’s Essentials package By Richard Collins Askiaanalysis, Business 10th June 2025 ShareFacebookLinkedInTwitter Askia is delighted to announce that the Brand Coding module of codeit is now available to all users with the ‘Essentials’ version of the platform. This module has been available for a few years now and has proven itself to be extremely productive when coding brand names in market research surveys, but this was only available in the premium ‘Explorer’ version. This commercial change opens this important functionality to all codeit users. So, what are the challenges of coding brands and how does codeit help? In the realm…
Technology & the future of market research @Festival of #NewMR By Richard Collins Business, Miscellaneous, Social 6th April 2021 ShareFacebookLinkedInTwitter We were very proud to see that Askia’s very own Jérôme Sopoçko was one of the speakers at the inaugural French-language #NewMR event. The event was on Monday 12th of April. The event was run by the capable hands of Anne-Sophie Damelincourt, founder of Blue Lemon Insight & Strategy. Anne-Sophie discussed technology and the future of market research with Jérôme. A recording of the session is available here.
