Tag: survey design

10 Steps to help prevent Survey Fraud

Survey fraud is a serious problem that can have a significant impact on the quality of market research data – the very life blood of the insights industry. And it is a growing problem. Some industry commentators now believe that up to a third of the data being collected is being discarding because of quality concerns and panel fraud. This is a big deal. There are several different ways to commit survey fraud, including: Impersonating respondents: This is when someone pretends to be someone else in order to…

Open-ended questions – a guide

The Askia blog is called Open Ends and this name couldn’t be more pertinent for our latest blog article, which is all about the open-ended question. Here we summarise much of the knowledge that we have picked up from a couple of decades of providing survey software and working with insight professionals and their open-ended questions. When to use them; how to optimise them; and how to analyse the unstructured data that is collected. For many of our seasoned users this article will likely be seen as “teaching…

What’s new in Design 5.5.3?

What's new in Design 5.5.3?

The latest update to Design, our survey authoring solution, was released late January / early February. This update, version 5.5.3, includes the following new features and enhancements: Non-selectable responses, response hierarchy & headers We’ve added a much requested feature that allows users to add a hierarchical structure to a list of response items. This hierarchy is limited to two levels: a response header and child responses; e.g car brands (BMW, Mercedes, Renault, …) and car models (Series 3, Series 5 for BMW; Class A, Class B, Class C…

What’s new in Askiadesign 5.5.2

What's new in askiadesign 5.5.2?

Following Seyf’s introductory article on extending Analyse 5.5.2 with R and Python, the latest update to our survey authoring app, AskiaDesign, is now available. This major release contains many new features that are all detailed in our Help Centre; but if you just want the highlights, continue below 🙂 So, what’s new in AskiaDesign 5.5.2? Max visible iterations We’ve added a new property available for all Loop questions named Max visible iterations to define the number of the loop’s items will appear on a single screen. This property…

Design: Feet on the ground, head in the cloud

Design: feet on the ground, head in the cloud

The legend goes that, one day, we will release Design6, our online survey programming package. Check the night sky for a star indicating the Orient because D6 is scheduled for this winter. In the meantime, the D5 team is still very active. As we often do with other software, we first test and release functionalities for offline apps (in 5.4 and 5.5) to make them available later online (in D6). We have communicated already on the new Web Service routing and the changes to AskiaScript so JSON would…

Our latest survey controls

Our latest survey controls header image

In order to allow our users to further engage with their respondents, we have been relentlessly adding new survey controls to our software offering. These controls, also known as ADCs (Askia Design Controls) are freely accessible to all Askia users and allow extended customisation so they fit your needs. Below, a selection of our latest survey controls: Responsive Table The Responsive Table ADC allows you to embed grid (matrix) questions in your survey without having to worry about mobile and tablet respondents. The table will expand / collapse depending…

The Electric Kool-Aid Askia Test

Abstract: Survey scripting and coding have lots in common and we should bring testing techniques into Survey Design. For this we have improved Random Data Generation and created a new Tools module called “Script Verification”. SurveyMonkey, Google consumer surveys and other disruptive DIY technologies have changed the Market Research industry. Any marketing director can put together an online survey, get sample from a number of panel providers and have results to their strategic questions in hours. But Askia software is not designed for marketing directors. It has been…