Askia’s June Webinars Series : Save the dates!

We are pleased to invite you to a special webinars series, “Simplicity is complexity well done”, hosted by Askia and featuring innovative solutions from Askia and its network of partners.

Taking place throughout the month of June, each of the exclusive webinars will focus on a specific solution designed by and for market research professionals, providing smart tools to handle complex survey data.

Starting June 7th, every Thursday at 4pm UK time:

Genius is in the details: Platform One

Thursday 7 June, 2018 – 1st Session

Ed Messent (Platform One) will provide an in-depth overview including a live demo of Platform One, the only genuinely unified Insights Management Platform that will change the way you manage Panel, Communities and Voice of the Customer.

 


 

A new angle on reporting survey data: askiasurf, askiavista and askiaanalyse

Thursday 14 June, 2018 – 2nd Session

Christine Caggia-Porruncini (Askia) will show you all the tools that you need to quickly and effectively generate insights from your data. You will learn how to perform analyses across multiple survey waves seamlessly ; how to bring your data to life and finally, how to extract the diamond from the coal.


A game-changer in the dashboard design market: Iris

Thursday 21 June, 2018 – 3rd Session

Russ Budden (E-Tabs) will give you an exclusive preview of IRIS, the full-featured dashboard design platform specifically tailored to the needs of market research. You will discover that IRIS has unique capabilities and understand why it is a game-changer for our industry.

 


 

The new gold standard for coding: Codeit Professional

Thursday 28 June, 2018 – 4th Session

Join our experts from Digital Taxonomy and discover how Codeit will transform the quality and speed of how you create insight from unstructured text, including survey verbatims, customer reviews, feedback, public consultations and many other data sources.

Register early to save your seat: registration links will be available next week. Watch this space!

GDPR: what we all need to keep in mind

What is General Data Protection Regulation (GDPR)?

GDPR is a regulation that requires businesses to protect the personal data and privacy of European citizens for transactions that occur within European member states.

The EU General Data Protection Regulation (GDPR) replaces the Data Protection Directive 95/46/EC and is designed to harmonize data privacy laws across Europe, to protect and empower all EU citizens data privacy and to reshape the way organizations across the region approach data privacy.

How can I prepare for GDPR?

You will find lots of advice on the web to help you prepare for the General Data Protection Regulation (GDPR) which will apply from 25 May 2018. We have decided to share these 12 steps by the  U.K. Information Commissioner’s Office because we think it is the clearest explanatory list, to provide an overview.

  1.      Awareness

You should make sure that decision makers and key people in your organisation are aware that the law is changing to the GDPR. They need to appreciate the impact this is likely to have.

  1.      Information you hold

You should document what personal data you hold, where it came from and who you share it with. You may need to organise an information audit.

  1.      Communicating privacy information

You should review your current privacy notices and put a plan in place for making any necessary changes in time for GDPR implementation.

  1.      Individuals’ rights

You should check your procedures to ensure they cover all the rights individuals have, including how you would delete personal data or provide data electronically and in a commonly used format.

  1.      Subject access requests

You should update your procedures and plan how you will handle requests within the new timescales and provide any additional information.

  1.      Lawful basis for processing personal data

You should identify the lawful basis for your processing activity in the GDPR, document it and update your privacy notice to explain it.

  1.      Consent

You should review how you seek, record and manage consent and whether you need to make any changes. Refresh existing consents now if they don’t meet the GDPR standard.

  1.      Children

You should start thinking now about whether you need to put systems in place to verify individuals’ ages and to obtain parental or guardian consent for any data processing activity.

  1.      Data Breaches

You should make sure you have the right procedures in place to detect, report and investigate a personal data breach.

  1.  Data Protection by Design and Data Protection Impact Assessments

You should familiarise yourself now with the ICO’s code of practice on Privacy Impact Assessments as well as the latest guidance from the Article 29 Working Party, and work out how and when to implement them in your organisation.

  1.  Data Protection Officers

You should designate someone to take responsibility for data protection compliance and assess where this role will sit within your organisation’s structure and governance arrangements. You should consider whether you are required to formally designate a Data Protection Officer.

  1.  International

If your organisation operates in more than one EU member state (i.e. you carry out cross-border processing), you should determine your lead data protection supervisory authority. Article 29 Working Party guidelines will help you do this.

How Askia can support me to prepare for GDPR

From a researcher’s standpoint, the first areas to be impacted, though not the only ones, would be data collection and data processing.

How can I collect, if I can’t store any individual data with personal data?

A while ago at Askia we started to implement easy-to-use features that will prove to be very helpful to reach your GDPR compliant Holy Grail.

  • Restricted access to data
  • Anonymization
  • Encryption
  • Privacy
  • Deletion
Restricted access to data

We have improved the restriction features and added default templates. Every individual who is granted access to the CCA gets his/her access rights via an elaborated set of restrictions. Access to personal data will only be available if predefined in those restrictions.

Anonymization

During Market research data collection personal information will need to remain accessible. However once fieldwork has been completed, we are no longer allowed to store any personal data. They need to be anonymized.

Askia provides an automatic anonymization feature that will modify personally identifiable information (PII), so they won’t be accessible to be displayed in any kind of data visualisation, nor exportable as part of a data set.

The anonymization process is associated to the above restrictions features that ensure that only data administrators, with appropriate accreditation, will have access to respondent data (until they are permanently deleted).

By default, all personal data will remain unreadable except by the main fieldwork administrator. Askia strongly advises that restrictions schemes are validated by the client’s Data Protection Officer so that they match the GDPR compliance expectations.

Encryption

We strongly advise that you also apply data encryption to all anonymized data. Askia has added anonymization & encryption features across the board that can be activated on all existing data as soon as you have updated to V5.4.9 of Askiafield. Encryption is available on both survey and list data.

Privacy

If a respondent requests not to be contacted anymore, whatever the data collection mode, his/her personal data,  such as phone number or email address must be added into a Do Not Contact list. Before any contact list usage, you need to ensure that you are not using any contact matched with your Do Not Contact list. The Do Not Contact lists are available for each data collection mode or a mix of them.

Deletion

And for those respondents who want to be forgotten you need to be able to demonstrate that you have deleted their personal information. Askia has introduced “Clean-up”, a feature that will generate automatic reports for deleted tasks (surveys, lists, statistics). Existing features supporting the right to be forgotten include deletion reports. Askia advises to run the tool regularly while keeping track of the surveys that need removal from the platform. Once identified, the tool will erase all data related to this survey, whether or not it holds personal data.

Sources

https://www.esomar.org/uploads/public/government-affairs/position-papers/EFAMRO-ESOMAR_GDPR-Guidance-Note_Legal-Choice.pdf

https://www.eugdpr.org/

https://www.csoonline.com/article/3202771/data-protection/general-data-protection-regulation-gdpr-requirements-deadlines-and-facts.htm

https://ico.org.uk/media/1624219/preparing-for-the-gdpr-12-steps.pdf

http://ec.europa.eu/justice/smedataprotect/index_en.htm

Richard Collins becomes Askia’s first Chief Customer Officer

In this board-level role, Richard will manage and develop Askia’s international client base, as well as take overall responsibility for Askia UK office.

Richard Collins

Richard (pictured above) has built a unique track record in the Market Research industry playing key roles in leading companies. Most recently he was Chief Customer Officer for Big Sofa Technologies and before that he founded the first international office for Decipher Inc. in London (known as Decrypt and acquired by FocusVision). Prior to that, he has also held senior positions with Confirmit, Pulse Train and SPSS/IBM.

Patrick George-Lassale, Askia CEO, comments:  It’s the perfect fit at the perfect time! We are ready to take our global business development to the next level. Richard has inspiring skills and experience and we share the same values: we simply had to work together.”

Richard adds:  “It is an extremely exciting time to be joining Askia. We have some important announcements that we are preparing to share over the coming months that will see the company change significantly: both from an organisational and a technological point of view.”

Stay tuned for further details.

Askia exhibiting at Research & Results 2017

In about a month’s time, over 3,000 Market Research professionals will flock to Munich to attend Research & Results, one of the leading international trade show for the industry.

Askia is a regular exhibitor at Research & Results and this year again, a sizeable Askia contingent will be in attendance, with team members traveling from Germany, France and Belgium for the occasion.

Visitors, who can register online for free, are sure to be kept busy with 175 exhibitors and over 100 workshops to choose from. This year will also see the introduction of a brand new innovation area.

If you’re planning to attend, please make sure you stop by the Askia stand # 138 in Hall 1. We look forward to seeing you there!

Research & Results
25-26 October 2017
MOC Munich, Germany

Big Data with just one digit

I know some of you think I only attend conferences for the free food, the drinks and the social scene. They are right – no point in me denying. But in-between parties, I tend to heal my hang-overs in the semi-darkness of conferences.

Coming back from the ASC and ESOMAR, there are a few new tendencies in the Autumn/Winter MRX fashion. Forgotten MROC, gamification, mobile research, Big Data – that’s so last year… it’s main stream, dude.

These days the cool kids talk about Automation, Data fusion, Artificial Intelligence… and the Tinderisation of research.

Automation – if you’re an assiduous reader of this blog, you know it’s coming and fully available at a software provider near you. I am not going to ramble anymore about this for now but watch this space.

Artificial Intelligence is the next big thing in Research. It has been successfully used to post-code and (less successfully) to measure sentiment in open-ended questions and tweets. It’s also good at recognising logos and objects on pictures and films, building accurate predictive models and beating me at Go (well the latter is not news and not strictly research)… but now AI is also used to merge data. There is an inconvenient truth about convenience panels… and MR data in general. If your survey is 40 minutes long (or 20 minute on a mobile device), the resulting data will be awful: the participants are either too unusual to be trusted or they don’t care because they are not incentivised.

Although there is no evidence of the length of surveys diminishing (according to SSI), every-one agrees that it needs to happen. One way is to… well… make up data. You do not ask all the questions to every-one and you copy the data around for similar looking interviews – this is called ascription (it has been around for some time). For you stat geeks out there, it’s traditionally done using the Mahalanobis distance. The new thing is to use machine learning to infer missing data. Mike Murray and James Eldridge from the Seo toronto agency had a great paper about automating the splitting of surveys in chunks from their XML definition. Annelies Verhaeghe from Insites and John Colias from Decision Analyst also presented two great papers about enriching surveys with open big data.

And finally after the uberisation of research which has seen the arrival of monkeys, gizmos, nuts & limes, the new trend is the tinderisation of research. Millenials (there were boos whenever the term was used – and that was every 47 seconds) take decisions with their index. Left means no, right means yes… and survey research should follow. It’s easy to understand, fast to answer and it’s your system 1 talking… And the index is not just for decisions… the navigation of a survey should be done through flicks of the index. Almost being a millennial myself (the NSA has the names of those who are laughing), I see the attraction… and we are soon to release something code-named Jupiter that might just turn (or keep) Askia the best software for the Generations Y and Z.

Askia is changing: new digital identity

As initiated a couple of months ago in our “Askia’s mission, vision & values” blog post in which we mention the elements we have been processing over the past year (Askia’s 20th birthday!): our team has gathered to help (re)define our core statements.

In order to help us and you our clients, partners, friends, … better feel the revival of our aspiration as a business, Askia’s visual identity has undergone the same process over the past year.

We examined, reexamined, broke, rebuilt and finally achieved in evolving our brand identity without ever losing sight of our roots. From our logo to our brand colour palette, from our application icons to our print material, … we have completely redesigned our visual language in order to better mirror who we are now and where we are heading.

We have therefore began to rollout this new identity throughout our digital presence: website, blog, help centredocumentation.

Our new website

Askia website screenshot

Our new help centre

Askia help centre screenshot

Open Ends

Askia's Open Ends blog screenshot

Documentation

Askia user documentation screenshot

Conclusion

As you can see, we have already achieved quite a lot this year! But there is still more! We’ve already completely overhauled our mobile face-to-face Android app, our dev centre will be updated in the coming weeks, … Keep an eye on us, much more will be coming out in the next months!

Askia party at the Quirks Event!

Askia will be attending the Quirks Event on February 23rd and 24th at the Marriott Brooklyn Bridge in New York. We’ll be at booth #12 with members of our New York, Los Angeles, Paris & London teams!

As usual, we’ll be showcasing our portfolio of survey authoring, data collection and analysis apps and we’ll be looking forward to meeting you there.

But we can’t take part in this great event without a party so we’ve decided on hosting our own! Here are the details:

When?

Monday, February 22nd from 7:00 PM till late.

Where?

At Bar Tabac, a French bistro only a 7-minute walk from the Quirks Event venue.

Join us there for drinks and bistro food! If you’re planning on attending, don’t hesitate to RSVP to askiaparty@askia.com.We are also partners with bluehost this time on BlueHost Cyber Monday Deal 2016

MRS Annual Awards 2015

Every year the great and the good of the UK market research industry get together for an extremely glitzy awards evening which is always a fantastic event but this year the MRS surpassed themselves at Supernova in the heart of London; Askia was there as a sponsor and party goers along with 850 others out for a great night and what a fantastic night it was too.

The awards are, and I quote, “…to celebrate research’s ability to drive innovation, inspire change and deliver results. Evidence matters and the MRS Awards are proof positive of the power of research.

There were 23 different awards categories and we’re delighted to say that Askia clients Hall & Partners were winners of the award for Technology Innovation & Effectiveness and we had finalists in other categories for Verve, TNS UK and KPMG Nunwood. It’s fair to say that we are immensely proud of them.

To see how glitzy market research can get when it scrubs up to a fine shine take a look for yourself:

Will we be there next year? You can bet your big data on it!

Is Askia compatible with Windows 10 ?

AskiaSuite

Starting from version 5.3.5 of AskiaSuite (askiadesign & askiaanalyse), our beloved swiss-army knife software suite is compatible with Windows 10.
AskiaSuite 5.3.3 is NOT yet compatible (as of November 2015) with Windows 10.
Please check the comments below to see the latest update.

Supervisor & CATI

While askiafield 5.3.3 appears to be compatible, we recommend using the latest 5.3.5 versions, for the sake of matching your AskiaSuite version.

Web-based applications

Our browser-based applications, such as askiavista or askiaweb are not affected by client OS changes and thus remain compatible.

Happy upgrade!

 

AskiaField updated to 5.3.5

AskiaField has been refreshed! As you might know, the dev team is full-blast, hands in the engine, getting ready to release our next major AskiaField version 5.4.
Along with the early days of 5.4, our Belgian partners, MyForce, have recently made a big process audit and started implementing new software release systems, wishlist systems for new features, and large-scale automatic testing processes.
Before these marvelous times come to production, we wanted to introduce you to our latest and final iteration of AskiaField 5.3 : version 5.3.5, which comes packed with features that are announcing 5.4 and its awaited multi-mode surveys feature.

On the menu today

Partial multi-mode surveys, lightning-fast data exports, “pretty” URL invitations, stereo recording on agents, “Call now” feature improvement, new keywords, and more…

Partial multi-mode surveys

(Start in CAWI, finish in CATI)

5.3.5 announces the beginning of the true multi-mode era. We have added the possibility for the respondents to start a Web interview, and then allow telephony agents to call them back to help them complete the interview over the phone. It was also possible before 5.3.5, but required the use a couple of workarounds.
Now, it is as easy as can selecting one option in your sample list!

multi2

Here is the feature highlight article in our help center.

The opposite operation (starting an interview in CATI and resuming in CAWI) will be included in a later release. Nevertheless, we have started to add features such as the ability to send an encrypted invitation mailing directly from the CATI station  to ease the transition.

Lightning fast exports

Mehdi – our french database guru (among other titles) – has completely re-worked the data exports to QES files.
The benchmarks are heavily setting the new exports as winner, with an average exporting speed improvement of 1000% (yes, three zeros).
We had already made this available in the form of a command line tool but starting from 5.3.5 on, the power of this tool is now included in CCA’s default installation.
Also, in order to scale up, we have separated the tool in an external service.

Read the article on our help center.

Pretty (and encrypted) invitation links

Askiaweb, in its 5.3.5 iteration, now supports shortened, “prettified” survey links!
It used to look old, and it sounded wrong to include machine-related information in the invitation links, such as the usual /cgi-bin/askiaext.dll parameters.

So, you can now switch from:

http://askia.com/WebProd/cgi-bin/askiaext.dll?Action=StartSurvey&SurveyName=MySurvey


to:

http://askia.com/WebProd/Start/MySurvey

We also packed in encryption options, to hide parameters like &Name=Stephen that respondents could attempt to modify just for fun.
It will look like:

http://askia.com/WebProd/~O1p1PnpkpSI

Find out more about Shorter, encrypted URL invitations in the Help Center

More

And below, more cool features for you to read on!

New importation keywords.

Stereo recording on agents

“Call Now” feature improvement

Call history available from CATI