Big Data with just one digit By Jérôme Sopoçko Lab 11th October 2016 ShareFacebookLinkedInTwitter I know some of you think I only attend conferences for the free food, the drinks and the social scene. They are right – no point in me denying. But in-between parties, I tend to heal my hang-overs in the semi-darkness of conferences. Coming back from the ASC and ESOMAR, there are a few new tendencies in the Autumn/Winter MRX fashion. Forgotten MROC, gamification, mobile research, Big Data – that’s so last year… it’s main stream, dude. These days the cool kids talk about Automation, Data fusion, Artificial Intelligence……
Askia is changing: new digital identity By Paul Nevin Business 7th October 2016 ShareFacebookLinkedInTwitter As initiated a couple of months ago in our “Askia’s mission, vision & values” blog post in which we mention the elements we have been processing over the past year (Askia’s 20th birthday!): our team has gathered to help (re)define our core statements. In order to help us and you our clients, partners, friends, … better feel the revival of our aspiration as a business, Askia’s visual identity has undergone the same process over the past year. We examined, reexamined, broke, rebuilt and finally achieved in evolving our brand identity without ever losing…